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Master Business Plan

Nik Collection — ₹4.5 Crore Growth Capital Plan

A detailed strategy covering revenue model, five-year financial targets, capital allocation, city expansion and the path from a personalised gifting business to a technology-enabled celebration platform.

Five-Year Management Model

Illustrative management targets — not historical performance or guaranteed forecasts

YearRevenueOrdersAOVGross MarginEBITDACities
FY27₹1.8 Cr12,000₹1,50050%-6%2
FY28₹5 Cr30,000₹1,66752%4%10
FY29₹12 Cr65,000₹1,84654%11%30
FY30₹25 Cr1,25,000₹2,00055%14%75
FY31₹50 Cr2,40,000₹2,08356%17%150

Capital Deployment Plan

Four stages from foundation to national scale

Stage 1Foundation

Build the operating foundation required to scale

Capital use: Technology, manufacturing equipment, core team, initial inventory

Bhopal operations fully established and technology platform launched
Stage 2Commercial Proof

Prove the commercial model and unit economics

Capital use: Customer acquisition, corporate sales, marketing, working capital

Profitable unit economics demonstrated in Bhopal
Stage 3Replication

Replicate the Bhopal + Indore playbook across additional cities

Capital use: City expansion, logistics, warehouse, local marketing, team

10-city network operational with consistent unit economics
Stage 4Scale

Scale to 30 → 75 → 150 cities with technology and marketplace

Capital use: Technology platform, marketplace, fulfilment network, corporate expansion

Technology-enabled celebration platform operating at national scale

Funding Allocation — ₹4.5 Crore

Proposed illustrative allocation — subject to adjustment

Manufacturing & Equipment₹80L
Technology & Product₹55L
Inventory₹45L
Marketing & Customer Acquisition₹75L
Warehouse & Fulfilment₹30L
Corporate Sales₹30L
Logistics₹15L
Product Development₹15L
Team & Operations₹55L
Working Capital₹75L
Legal / Finance / Compliance₹10L
Contingency₹10L
Total₹4.5 Crore

Access the Full Business Plan

The complete master business plan, financial model and investor deck are available to qualified investors following initial contact.

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All forward-looking statements are management projections, not guarantees of future performance.